What we do

It is commonly accepted that the best retailing strategies relate to the appropriate combination of product, price, place, and promotion and whilst this is important to an existing business operation, the best retail strategy starts in the planning process for both the landlord and tenant alike. Getting this right from the outset, sets up a greater chance of success for all concerned.

Retail Food Consulting has seen firsthand the impact that an effective retail strategy can have on the success of the asset for both the landlord and tenant. Our methodology looks at the ‘Retail Cycle’ and the key components to ensuring success for all.

 

Our signature method & ‘Retail Cycle’ include:

At each stage of the retail cycle, we use our extensive industry operational experience to ensure Retailers are in the best position to maximize their sales potential and achieve benchmark standards of retail excellence.

Our experience and track record of success has shown that a comprehensive focus on all the components of the Retail Cycle provides the best returns for both Landlords and Tenants alike. From crafting an asset F&B retail strategy that ensures the tenancy mix creates a sustainable retail food precinct right through to identifying additional income streams that impact the long-term sustainability of Retailers, we are committed to driving efficiency and reducing costs to help maximize your ROI.

Our strong recommendation is for landlords to engage in the entire ‘Retail Cycle’ but we also offer a broad range of customisable services to provide solutions to our client’s problems as they arise. Services may include; seating productivity assessments, retailer workshops or precinct redevelopment strategies to name a few.

 

Retailer Services

  • Retail Food Consulting provides a vast number of services to set Retailers up for success & optimise their performance. We work directly with Retailers, customising our services to meet their individual needs. Working in a collaborative manner we get things done! From creating new menus or range to completely overhauling their digital presence, our services follow the “done for you” model to enable Retailers to do what they do best - delivering exceptional customer experiences.

  • Business coaching & mentoring - based on achievable outcomes through the implementation of low cost and no cost strategies to really get a business firing. Designed to achieve quick wins, our strategies look to increase sales and minimise costs in order to maximise profitability.

  • New concept development - from ideation to a thoroughly researched & validated concept. Using a combination of data driven market insights & industry expertise concepts are tailored to take advantage of market opportunities and are created for long term sustainability.

    Operational model development - determining the best delivery format for a F&B business to maximise efficiency and minimise costs ensuring maximum ROI.

    Brand creation - creating a strong, unique and innovative brand that reflects the retail concept and resonates with the target customer

    Fit out guidelines - creation of indicative fit out style guides that convey the brand and concept to a retail designer effectively communicating design outcomes minimising client spend

  • Ranges that are congruent with both brand and concept whilst also possessing strong trade area fit to ensure strong sales. How many Retailers approach range with data led insights to determine which products should stay and which should go?

    Range creation - creating balanced ranges instore that meet the needs of all identified customer user groups increasing sales conversion and customer engagement.

  • Marketing plan - step by step yearly calendar of marketing strategies to support, grow & drive sales within a business. Provides direction and clarity rather than a sporadic approach to marketing ensuring strong ROI.

    Brand creation - the brand is not a logo! Unique, innovative, and memorable, our holistic approach to brand creation and brand management ensures cohesion and retention in customer minds.

    Marketing collateral development - Complete brand collateral that communicates who you are and what you stand for to your customers. Ensuring your brand is highly visible creates awareness and brand equity.

    Digital collateral - Essential in today’s world, a strong digital presence that is optimised for customer engagement driving in-store traffic and converting sales.

    Social media marketing - Data-driven insights are used in our strategic approach to social media marketing with a fully customised strategy being the foundation to drive customer visitation and convert sales with measurable results.

    Graphic design - innovative design to ensure brands are supported by a consistent look and feel that talks directly to customers

  • An optimised range drives both sales and profitability. Having conducted range review processes for both Woolworths and Big W, we have developed simple and effective strategies to ensure Retailers are stocking the right products at the right prices in their stores. This is the basis of effective and profitable retailing!